BREAKING: Ferrari Unveils First-Ever Electric Supercar—Then Loses $9 Billion Overnight

 MARANELLO, ITALY — In what is being called the most controversial launch in luxury automotive history, Ferrari has officially shattered a 90-year tradition. The Italian supercar giant has pulled the sheet off its first-ever fully electric vehicle: the Ferrari Luce (Italian for "Light").

​But instead of applause, the historic reveal has triggered a massive digital firestorm and an immediate 8% crash in Ferrari’s stock price, wiping nearly $9 billion (€3.7 billion) off the company’s market value in less than 24 hours.

​Here is the full breakdown of the car that broke the internet, the Apple genius who designed it, and why purists are absolutely furious.

​The Shocking Specs: A 1,035-Horsepower "Spaceship"

​Ferrari didn’t just swap a petrol engine for a battery; they completely redesigned what a supercar looks like. Built from scratch on a new electric architecture, the Luce is a four-door, five-seat luxury liftback sedan—making it the first five-seater in Ferrari's history.

​Despite the family-friendly seating, the performance numbers are terrifyingly fast:

​The Power: 4 independent electric motors (one on each wheel) pumping out a massive 1,035 horsepower.

​The Speed: 0 to 100 km/h in a blistering 2.5 seconds, with a top speed of over 310 km/h (193 mph).

​The Battery: A heavy 122 kWh battery pack built directly into the floor, offering a driving range of 530 km (329 miles) on a full charge.

​The Price Tag: A staggering €550,000 (around $640,000).

​Designed by Apple’s Jony Ive: A War on Giant Screens

​To shape the Luce, Ferrari partnered with Sir Jony Ive (the legendary former Chief Design Officer at Apple who designed the iPhone and iMac) and his creative firm, LoveFrom.

​Because an electric platform frees up space, Ive gave the Luce a futuristic, minimalist silhouette with a top section made almost entirely of sweeping glass.

​Inside the cabin, Ive declared a total war on modern tech trends. Instead of slapping massive, distracting iPads on the dashboard, the Luce features an analogue-inspired 12.5-inch OLED gauge cluster, physical aluminum switches, a floating leather-and-glass center console, and a unique physical ignition key that glows bright yellow once inserted.

​The Brutal Backlash: "Straight to the Trash"

​So, why did the stock market crash?

​For nearly a century, Ferrari’s entire brand identity has been built on the aggressive, screaming roar of V8 and V12 petrol engines. The silent nature of an EV has left traditionalists feeling betrayed. To fight this, Ferrari engineered an "external amplification system" that pumps the real mechanical vibrations of the electric axles outside the car to mimic an engine note—but critics online are already calling it "fake."

​Social media reactions have been brutally critical. On Reddit and X (formerly Twitter), fans are tearing the design apart, calling it "repulsive," "a joke," and comparing it to a "luxury Hyundai" or "something out of Roblox." Prominent automotive reviewers have openly questioned if the minimalist, rounded look abandons the aggressive heritage of the Prancing Horse.

​The Ultimate Gamble: Will Billionaires Buy It?

​The stock drop reflects deep anxiety from Wall Street investors. While rivals like Lamborghini and Porsche have recently backed away from aggressive EV plans due to a global slowdown in electric car sales, Ferrari is charging straight ahead.

​Ferrari CEO Benedetto Vigna is banking on a new generation of super-wealthy, tech-forward buyers who care more about futuristic luxury than loud exhaust pipes.

​Pre-orders open in Italy by the end of this month, with global deliveries scheduled for late 2026. Whether the Luce is a multi-billion dollar blunder or the brilliant future of luxury transportation will ultimately depend on how many billionaires are willing to write a $640,000 check for a silent Ferrari.

​What do you think? Is the Ferrari Luce a futuristic masterpiece or an insult to the legendary brand? Let us know your thoughts in the comments below!